Taking Your European SaaS Company State-Side;
The Why, The How, and The When

STATE OF SaaS IN EUROPE

3,469 Companies
Launched in 2019
Capital Raised
30-40% Less
Predicted Growth
CAGR of 25%

6 CORE REASONS FOR GROWING IN THE US

Largest Market For Saas Products Worldwide

Higher Pricing On Average Than in Europe

Home of Most of World’s Major Tech Companies

Ripe-Market For Large Saas Partners (Hubspot, Salesforce, etc)

Venture Capital Vastly More Easy to Acquire with Majority of Firms in Silicon Valley

Less Marketing & Advertising Regulations – Especially for B2B

Both IoS and Android Are Supported In Our Downloads Package

What's Different?

  • We have team members based in 5 EU countries.
  • Our core team has decades of experience selling SaaS state-side.
  • We understand the advertising and marketing dynamics on both sides of the Atlantic and are able to produce strategies that scale without producing conflict.
  • Our experience and local network of VCs, accelerators, and other SaaS companies provides a ripe feeding ground for launch.

US SaaS MARKET

6,414 Companies
Launched in 2019
Controlled Funds
89% of World
Predicted Growth
CAGR of 32%

OUR PROCESS

In-depth evaluation of market/competitors/trends in niche; building of 3-5 personas and corresponding messaging + funnels.

Scraping of 10k-50k prospects for targeting over 3-6 month period. Source depends on industry targeted, but includes both scrapes and appended LinkedIn info; no purchased lists.

Integration with internal sales assets; CRM/automation tools to increase CTR and yield.

Targeting of key personas on both app stores; competitive keyword bids to raise brand awareness, detailed examination of rankings, ans automated source/acquisition reports.

Sequential re-marketing campaigns to re-engage churned users and visitors back into the funnel.

Multi-channel outreach campaign to prospects scaled over time via email, LinkedIn and paid media; expert copywriters, designers employed.

Organic campaigns (social, native ads) to drive traffic and downloads; increasing organic rankings.

Omni channel campaigns on SMS, push, and email, coordinated to monetize existing user base, generate opens, and re-engage churned users.

Tools and Partners

WHAT TO EXPECT

FAQ

Frequently Asked Questions

You Don’t Need A CMO prides itself on transparency and clarity. We want to be on the same page as our clients before writing the first line of copy or running the first ad. These are our most frequently asked questions.

How do you work with clients? (timing, meetings)

We are a very hands on team; generally, this involves us us sharing a slack channel with you and being available as we work 24-7 – we’re equally excited to be working with you.

On all packages, you get UNLIMITED one-on-one’s with our CEO, unlimited slack access., a monthly check in with your account manager, weekly video reports on campaign management, and full access to our backend via the newly updated (2020) client portal.

We’re big on automations and tech, but can adapt our style (email/phone calls) if you prefer. We’ve been there.

What if we aren't satisfied or don't reach the results?

Sometimes, things don’t go according to plan – delays on our end, your end, even industry constraints and obstacles (Like CoVid!) we never would have anticipated.

We have pages and pages of documentation to address various scenarios – we don’t give up on clients. Often, we’ve developed new services or products to address clients where things haven’t gone according to plan.

That being said, our vetting process is very important and the more info you can get us in advance of starting, the more accurate the estimates we can get you.

Do you do design or copy, or do I need to hire other people?

– Our full list of services are covered on our solutions pages – in general, we do not do lower level tasks like design unless they are mission critical; we do have relevant team members, but we highly recommend you utilize one of the expert-vetted freelancers in our network.

Why do you work with startups?

Our founders built their marketing skills as founders of tech companies; addicted to the rush of crazy growth, working on You Don’t Need A CMO gives us the opportunity to do this 10x the degree at once.

Other Agencies

  • Works with non-scalable SMBs.
  • One size fits-all solution.
  • Outsourced labor.
  • No involvement in owning or growing businesses.
  • Industry connections minimal or non-existent.
  • Non-involved passive contracts.
  • Confusing, hourly retainers with no value.

You Don’t Need A CMO

  • Works with startups.
  • Custom tailored strategy to each niche.
  • Only top players with CMO experience.
  • All team members are ex-startup founders with fundraising experience.
  • Investor, VC connections and extensive network (link our network age) in a dozen niches.
  • Long-term partnerships only.
  • 3 tiers of simple flat pricing.

Does your startup need a trusted marketing partner?

Let’s find out what we can accomplish together.

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