You Don’t Need A CMO prides itself on transparency and clarity. We want to be on the same page as our clients before writing the first line of copy or running the first ad. These are our most frequently asked questions.
Frequently Asked Questions
We are not a leadgen company because the main metric we judge ourselves on is the campaign outcomes, not total output. If you don’t close the leads we generate, we are not successful — this is incredibly critical for new or small businesses who are investing in marketing for the first time. Our approach is holistic, and is designed to produce consistent business outcomes in the long term.
We have a very hands-on campaign management team; generally, this involves us sharing a Slack channel with your company and being available at all times for consistent communication – we’re equally excited to be working with you.
Each client will have an account manager and campaign manager dedicated to their engagement. You will have weekly meetings with the YDNACMO to run through the campaign’s progress and address any strategy pivots.
Sometimes, things don’t go according to plan – delays on our end, your end, even industry constraints and obstacles (Like COVID!) we never would have anticipated.
We have pages and pages of documentation to address various scenarios – we don’t give up on clients. Often, we’ve developed new services or products to address clients where things haven’t gone according to plan.
That being said, our vetting process is very important and the more information that is provided early on, the more accurate lead estimates we can get you.
Your YDNACMO campaign management team will develop all the different copywriting items related to the email campaigns. These templates are commented on and approved by the client prior to being sent out into the market.
YDNACMO does not have any in-house team members to execute on any graphic design items. However, we have a vast network of partners who are experts in those areas.
Our founders built their marketing skills as entrepreneurs themselves; addicted to the rush of crazy growth, working on You Don’t Need A CMO provides us with the ability to take that passion and infuse that within our client companies who seek certain growth milestones.
- One size fits-all solution.
- Outsourced labor.
- No involvement in owning or growing businesses.
- Industry connections minimal or non-existent.
- Non-involved passive contracts.
- Confusing, hourly retainers with no value.
You Don’t Need A CMO
- Works with startups and small business exclusively.
- Custom tailored strategy to each niche.
- All team members are ex-startup founders with fundraising experience.
- Investor, VC connections, and extensive network in a dozen niches.
- Long-term partnerships only.
- Simple, flat pricing.
The implementation of services is custom for each client that we work with. Each company that is in our portfolio will receive a customized strategy offer that is built to market their individual product/service.
Every YDNACMO package is billed with a flat monthly fee dependent on the contract length and project scope.